Privacy Policy

Ahlan Real Estate is a property brokerage and real-estate intelligence platform operating in Egypt and the wider MENA region. We are the party responsible for the personal data described here (the "data controller").

Our contact details are at the end of this page.

When you ask about a project, request a callback, book a viewing, download an investment plan or payment schedule, or start a conversation on WhatsApp, we collect:

• your name and phone number, and your email address where you provide one;
• the message you write us, and the project, unit or area it refers to;
• what you tell our planning tools — budget, down-payment capacity, preferred area, unit type, delivery timing and investment goal — together with the figures those tools calculate for you.

The "List your unit" wizard asks for more, because a brokerage cannot market a property without establishing who owns it. In addition to the above we collect:

• the unit's details: compound, unit number, size, bedrooms, asking price, amounts already paid and instalments outstanding;
• photographs of the unit that you upload;
• your national ID number and a photograph of your ID document;
• your electronic signature and the resulting listing authorisation.

Identity documents are sensitive. We use them only to verify ownership and to prepare the brokerage agreement, we store them in restricted storage, and we do not publish them, share them with buyers, or use them for anything else.

• your WhatsApp phone number and the profile name WhatsApp displays for you;
• the content and timestamps of the messages you exchange with us, including any photos or documents you send;
• the one-time verification codes we send you to confirm that a number is yours.

Like most websites, we log technical data when you browse: IP address, browser and device type, the pages you view, and the page that referred you. We also read the identifiers our advertising cookies set (_fbp and _fbc).

Your language, currency and light/dark preferences are stored in your own browser and are never sent anywhere.

You can use the site without an account. The Ahlan Homes app for iPhone and Android, and some features of the site, ask you to sign in with your mobile number. For that account we collect:

• your mobile number, confirmed with a one-time code sent on WhatsApp, and the name, email address and language you give us;
• the compounds and units you save, and the investment calculations you run and keep;
• a notification token for your phone, only if you allow notifications, so we can tell you about your bookings and the offers you asked for;
• how you use the app: the developers, projects and units you open, what you search for and filter by, and actions such as saving, sharing or starting a booking. We use this to run and improve the app, our team can see it on your record in our customer-relationship system to help you, and we share it with developers only as totals that do not identify you.

The app uses your camera and photos only when you choose to photograph or attach something: your ID, a transfer receipt, or your unit. It uses the microphone only when you tap the mic in the assistant: your phone's own speech service (Apple's or Google's) turns what you say into text in the message box, and we receive only the text you then send. It does not read your contacts or your location, and it does not share your activity in the app with advertisers.

Booking a unit takes it off the market for you, and the developer cannot issue a contract without knowing who you are. So a booking collects:

• the name, mobile number, email address and nationality of you and of any co-buyer you add;
• ID type and number, and photographs of each ID;
• the photograph or screenshot of your bank transfer receipt;
• your electronic signature on the booking form.

We check the booking, and we send the booking form — with the IDs and the receipt — to the developer of that unit, who needs it to reserve the unit and issue your contract. Developers receive personal details only for bookings made with them. The deposit is paid directly into the developer's bank account; we do not receive or hold it.

You can delete your account at any time: in the app, under Account → Delete account, or on the web at ahlanhomes.com/delete-account, where you confirm your number with a WhatsApp code.

Deleting erases your account, your saved list, your saved calculations and your phone's link to our notifications, and takes any live resale listing of yours off the site. Bookings, signed contracts, wallet transactions and the documents attached to them are records we are legally required to keep; they stay for the periods below and are not used for marketing.

• to answer your enquiry, arrange viewings, and send you the prices, payment plans and availability you asked for;
• to verify a listing, prepare the related contract, and meet the record-keeping our licence and the tax authority require;
• to send a one-time code over WhatsApp confirming your number is yours;
• to send you offers, new launches and property updates on WhatsApp or by phone, where you asked for them or where you are already a client — you can stop this at any time;
• to understand which adverts and pages produce genuine enquiries, so we spend the marketing budget where it works;
• to protect the site against fraud, abuse and automated attacks.

We rely on your consent for marketing messages and for holding identity documents; on taking steps at your request before entering a contract, and on the contract itself, to handle your enquiry and your listing; on our legitimate interest in operating and securing the business for analytics and fraud prevention; and on legal obligation where Egyptian law requires us to keep records. Where we rely on consent, you can withdraw it at any time — that does not affect anything we did before you withdrew it.

WhatsApp is how most of our clients prefer to talk to us, so it deserves its own section.

• We use the WhatsApp Business Platform provided by Meta. When you message us — or when we reply to you — Meta transmits and processes those messages under WhatsApp's own terms and privacy policy, in addition to this one.
• We only start a WhatsApp conversation with a number whose owner gave it to us: through a form on this site, a click-to-WhatsApp advert, a referral you authorised, or in person.
• We do not sell phone numbers, and we do not pass them to other advertisers or to unrelated brokers.
• You can stop our WhatsApp messages at any time by replying STOP (or إيقاف), or by blocking the number. We act on that immediately and it costs you nothing.
• Verification codes are for you alone. We will never ask you to forward one to us or to anyone else.

Ahlan AI, the assistant in the app, on the site and on our WhatsApp number, is an AI system. Before your first message in the app we ask you to agree to the following.

• To answer you, the messages you type in the chat, together with the earlier messages of the same conversation, are sent to the AI providers we use: Anthropic (Claude), Google (Gemini) and DeepSeek. One of them writes each reply; if the first is unavailable, the next one does.
• They receive the conversation to generate the reply, under their terms for business customers. Some of them process data outside Egypt, including in the United States and, for DeepSeek, in China.
• The answers come from our live catalogue, but an AI can be wrong or incomplete. Confirm prices and terms with a consultant before you decide.
• We keep the conversation so our team can follow up your request and improve the answers. You can report any answer from the chat, and ask us to delete a conversation.
• Please do not type sensitive details in the chat, such as your national ID or card number. The booking and listing forms collect what they need in a safer way.
• We may stop answering a number, account or device that abuses the assistant: insults, harassment, or flooding it with messages.

• Necessary: session, sign-in, rate limiting and anti-abuse. The site cannot work without these.
• Preference: your language, currency and theme.
• Browsing on your device: the compounds you open are kept in your browser, and only there, to suggest similar ones. "Clear what you viewed" under those suggestions removes them.
• Measurement and advertising: the Meta Pixel with the Meta Conversions API, and Google Tag Manager. These tell us that an advert produced an enquiry. Where we send Meta an email address or phone number for that purpose, it is hashed first, so Meta receives a fingerprint rather than the contact detail itself.

You can block or delete cookies in your browser settings. Blocking the necessary ones will break parts of the site; blocking the rest only makes our reporting less accurate.

• Developers, owners and sales partners: when you ask about a specific project or unit, we pass your name and number to the party who can actually show it to you and quote you. This is the point of the enquiry.
• The developer of a unit you book: the booking form, including your ID and transfer receipt, so they can reserve the unit and issue your contract.
• Service providers acting on our instructions: our hosting and database providers, image storage, our customer-relationship system, Meta (WhatsApp and advertising) Google (tag management, search reporting, and app notifications on Android through Firebase Cloud Messaging), Apple (app notifications on iPhone), and the AI providers named in "The AI assistant" above. They may process your data only for us.
• Professional advisers, auditors, and public authorities where the law obliges us.

We do not sell your personal data, and we do not share it for anyone else's independent marketing.

Some of these providers operate outside Egypt. Where data is transferred abroad, it is covered by the contractual protections in our agreements with them.

• Your app account and what you saved in it: until you delete it.
• Enquiries and the conversation around them: while the enquiry is live and for up to 24 months after our last contact.
• Listings, contracts and transaction records: for as long as commercial and tax law requires us to hold them, up to five years.
• Identity documents: deleted once ownership is verified and the matter is closed, unless we are legally required to keep them.
• Technical logs: a short period, then discarded or aggregated so they no longer identify anyone.

The site is served over HTTPS, administrative access is restricted to named accounts and protected by sign-in, public forms are rate-limited and screened for automated abuse, and uploaded documents sit in restricted storage. No system is perfectly secure, and we would rather say so than promise otherwise — but if a breach affects you, we will tell you and the regulator as the law requires.

Under Egypt's Personal Data Protection Law No. 151 of 2018 — and under the GDPR where it applies to you — you can ask us to:

• tell you what data we hold about you and give you a copy;
• correct anything inaccurate or incomplete;
• delete your data, where we have no legal reason to keep it;
• stop using it for marketing, which we will do immediately and without asking why;
• withdraw a consent you previously gave.

Contact us using the details below and we will respond within 30 days. If you are not satisfied, you may complain to Egypt's Personal Data Protection Centre, or to your local supervisory authority.

This site and our services are meant for adults. We do not knowingly collect data about anyone under 18. If you believe a child has sent us personal data, tell us and we will delete it.

We link to developers, partners and map providers. Once you follow such a link you are on their site, under their policy, and this one no longer applies.

When we change this policy we update the date at the top of the page. If a change materially affects how we use your data, we will say so on the site rather than let you find it.